Why simplify complexity?
Why make things complicated when they should be simple? There's a cost to doing that. We make things simple so that people can quickly understand and retain the knowledge they need to do their jobs.
What is the outcome?
We use diagrams, colours, pictures, photos and some simple text to explain how things work. We also use animations and movies to make things even simpler. Any system or process can be simplified.
What's the hard part?
Capturing the information, cutting through the complexity and uncovering the true simplicity that underlies every situation. That can be hard because even the people who have the knowledge - the experts - may not fully understand what they do.
Do you train people?
Sometimes we do. Usually we develop the learning materials so that people can train themselves. The materials are designed to be so simple that anyone can use them after a short introduction.
The picture illustrates complexity. Many simple things thrown haphazardly together. They are intertwined and knotted and appear impossible to simplify - but it can be done. We know how to seperate those wires and the same applies to even the most complex situations in any organisation. We have developed tools to uncover the simplicity and capture it.
What kind of learning materials?
We produce paper-based materials, wall-charts, soft copies and we produce computer-based interactive materials. We also produce apps for tablets and smartphones so the knowledge is available everywhere.
What else do you do?
We simplify all types of systems - including training and communications. For example, we develop presentations, movies, ads and apps so that companies can connect with their customers. We use exactly the same techniques to get the information. We then simplify the message so their clients understand the benifits.